Florist

Synonyms / Other Terms Used

Flower Shop, Flower Stall, Flowers

Category

Concessions, Shops

Message / Function

To indicate a place where flowers are sold

	Source	Description
	scarlett mckay	Flower inside house, all in outline
	Loc	Female figure plus flower in flowerpot
	HSSS	Three flowers partially wrapped in paper
	Düsseldorf Airport	Two tulips in outline
	Erco	Rose with five leaves
	S/TA	Stylised flower: six petals on stalk, two lancet-shaped leaves
	freizeitkarte osm.de	Stylised tulip with two leaves
	Pierce	Stylised flower: six petals on stalk, two lancet-shaped leaves
	UIC 413	Stylised flower: six petals on stalk, two lancet-shaped leaves
	Kiuicons	Stylised flower: six petals, two lancet-shaped leaves
	BS 8501:2002	Stylised flower: six petals on stalk
	NS 1980	Stylised flower: six petals on stalk
	Picto'grafics	Stylised flower with eight petals
	Dreyfuss	Stylised flower with six petals

Discussion

While some renderings focus on displaying a facade of a flower shop or a person next to a flower, many pictograms just show some kind of stylised flower. Regarding aspects like legibility the latter should be preferred.

There is only very limited research data available for the referent Florist / Flower Shop, as only one pictogram was examined on basis of a test:

In a Matching Test with a set of 29 symbols (Zwaga & Boersema, 1983) the variant from the Dutch Railways (NS 1980) reached 92.75 % correct responses. While all experienced young respondents answered correctly, a few unexperienced seniors responded erroneously, but still 83 % selected the correct pictogram. As some confusions referred to the Dutch Railways symbol for information which displays an i insided a circle plus text below, some of these responses probably were caused by poor vision, since both variants have a similar shape. These results indicate that pictograms just based on a stylised flower should be well comprehensible within the specific context of a railway station, airport, shopping center, or the like. Used on maps it also could be confused with the message Garden.

Tests of pictograms of referent Florist, Flower Shop

Zwaga, H.J. & Boersema, T. (1983): Evaluation of a set of graphic symbols. Applied Ergonomics, 14, 1, 43-54.