Riding

Synonyms / Other Terms Used

Horseback Riding, Horse Riding, Equestrian

Category

Sports, Sporting Activities, Land Based Activities, Activities, Recreation, Tourism

Message / Function

To indicate the discipline horse riding or horseback riding and locations of corresponding facilities

	Source	Description
	O'96	Side view of horse with rider/equestrian
	ÖNORM A 3011	Side view of horse with rider/equestrian
	Bolivia	Side view of horse with rider/equestrian
	DER	Side view of horse with rider/equestrian
	Simlinger & Falkner	Side view of horse with rider/equestrian
	STVO D	Side view of horse with rider/equestrian
	CNIS	Side view of horse with rider/equestrian
	SIS	Side view of horse with rider/equestrian
	Québec	Side view of horse with rider/equestrian
	MUTCD	Side view of horse with rider/equestrian
	SADC	Side view of horse with rider/equestrian
	Wiltshire	Side view of horse with rider/equestrian
	NZS 8603	Side view of horse with rider/equestrian
	Parks Canada	Side view of horse with rider/equestrian
	Peru 2016	Side view of horse with rider/equestrian
	U.S. National Park Service	Side view of horse with rider/equestrian
	Ecuador	Side view of horse with rider/equestrian on uneven terrain
	Sagamihara	Side view of horse with rider/equestrian
	EJP	Side view of front half of horse with rider/equestrian
	BS 8501:2002	Side view of front half of horse with rider/equestrian
	OP 82	Side view of front half of horse with rider/equestrian
	CNFC	Side view of top of front half of horse in outline with rider/equestrian
	Nova Scotia	Side view of top of front half of horse in outline with rider/equestrian
	Chamonix	Side view of head and neck of a horse
	O'68	Side view of head and neck of a horse
	Aicher & Krampen	Side view of head and neck of a horse
	BTA 1989	Horseshoe
	WIFI 96	Belt with stirrup
	McLaren & Braunstein	Riding hat
	O'24	Side view of head and neck of a horse, riding hat and whip

Note: Some of the examples shown above were mirrored horizontally to contrast differences.

Discussion

The collection above indicates the existence of a visual stereotype for Horseback Riding: a side view of a horse with a rider or equestrian.

In our research we discovered that there is only very limited test data available for the referent Horseback Riding:

When Gehringer (1976) examined six variants for the referent Riding in an Appropriateness Ranking Test, a pictogram depicting a side view of a horse with a rider or equestrian - identical to the stereotype mentioned before - was ranked first. Variants showing just a horseshoe or the head and neck of a horse like the pictograms at the end of the table above were seen as less appropriate.

58.9 % of the answers were classified as correct when Fiori (2008) examined a map symbol showing a side view of a running horse with rider. As the referent in the case of this study was Horse Racing, many answers found among the 36.1 % wrong responses could be classified as correct for the referent Horse Riding.

Recommendation

Horseback Riding

Based on test results available and also regarding design aspects we recommend the use of symbol No 95 Horse Riding of ÖNORM A 3011 Part 4.

Tests of pictograms of referent Horseback Riding

Bräuer, E. (1977): Die Wirkung verschiedener Darstellungen von Verbotspiktogrammen. Dissertation, Psychology Department, University of Vienna.

Fiori, S. R. (2008): Mapas para o turismo e a interatividade - proposta teórica e prática. Tese de Doutorado - Depto. de Geografia, FFLCH-USP.

Gehringer, J. (1976): Reihungstest über 18 Begriffe aus dem Sportwesen - Priorität I. Report to the Austrian Standards Institute (ON) dated January 1976, Vienna.